The Love of List Building Know’s No Bounds!
How many times have you been trying to build a successful list for your business. You know the type of list that you love and have no bounds. Well if you still haven’t found any luck, here are some suggestions you may find to be helpful.
1. Offering and sending out free newsletters is not the only way of expanding your email list. If you want to collect email addresses for various marketing purposes, there are several other methods you can apply.
2. Conducting surveys is a common technique to use. It is a very ideal approach because aside from collecting email addresses, it also gives you the chance to know more about the likes and dislikes of customers regarding the products or services you provide.
3. Running a contest is another option for you to take a look into. This method is very basic and straightforward. You may give out fun puzzle problems relating to your business or some other exciting games to attract customers in participating. Not only would you make it more exciting for customers, you would also have a rational reason in asking for their email addresses.
4. If your business is something that requires information propagation, giving out free eBooks to consumers is a good approach.
5. Aside from free eBooks, you can offer other freebies too, such as free courses or free downloads. Remember, people love getting all sorts of things for free. Who doesn’t, right? It is a win-win situation for you and your customers; they get free stuff and you get your opt-in email addresses.
6. Provide interesting, informative and helpful articles over your website. The more interesting your articles are, the better. It is recommended to make only a few articles accessible to all the visitors of your website and have a ‘members only’ to keep all the article resources. This way, customers will have a reason to sign up and submit their names and email addresses.
Bonus 1:
It also helps to advertise in online classified ads. It does not have to be costly as there are many online sites offering marketing exposures at very affordable prices, if not free at all.
Bonus 1.5
With every email you send out, do not forget to attach electronic signatures, more commonly known as sig files. These are 3-6 line footer that can be attached at the bottom part of each message containing information about the sender.